In my last post, I outlined how I got into selling on Amazon, and that the first three years were profitable, but always felt very busy and not particularly directed. If you’re thinking of selling on Amazon or just want a bit of an idea what it’s all about and the opportunity, I’d recommend you start with Amazing.com’s 4-part free training series.
In June 2019 we started a three month road trip, and while we were travelling I got an email from Amazing.com about a free webinar series entitled ‘Accelerate your profits on Amazon’. It sounded like a good growth program, so in July 2019 I spent a few days sitting by a caravan park pool in the outskirts of Darwin watching these webinars. It was helpful in terms of putting a structure around your work. And like all amazing.com ‘freebies’, there was something they were selling at the end! One gets to know this pattern after a while (although it’s interesting also to analyse how they work and learn how to grow one’s own business). I wasn’t ready to jump into anything else just then so I finished the free webinar series and that was it.
However I knew something had to change. I was busy doing ‘stuff’ in my business, but the business wasn’t growing; which was a bit demoralising. Things I was doing were helping, but I’d find other things I wasn’t watching would go wrong so things wouldn’t improve. No matter how I looked at it, my business had basically stagnated, in fact in 2019 it went backwards.
Again – this is REVENUE (purely sales, before looking at any costs), it’s not profit.
